Preloader
Opt to buy early and enjoy a 10% discount on Primal technical garments (price shown includes the discount). Primal products will be distributed at the tour in June.


Men & Women's Prisma Bibs
The Prisma bib combines the highest quality fabrics and components to provide the best comfort, performance and durability of any cycling shorts on the market. Ergonomic panels and elite fabrics create compression around key muscle groups to help increase strength, movement, and endurance. Italian-made TMF® chamois ensure ultimate comfort on the saddle for a number of hours. Priflex fabric, APX Chamois, mesh bib uppers.
Unit Price
$81.00


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Men & Women's Prisma Shorts
The Prisma short combines the highest quality fabrics and components to provide the best comfort, performance and durability of any cycling shorts on the market. Ergonomic panels and elite fabrics create compression around key muscle groups to help increase strength, movement, and endurance. Italian-made TMF® chamois ensure ultimate comfort on the saddle for a number of hours. Priflex fabric, APX Chamois.
Unit Price
$76.50


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Men's Wind Jacket
Wind and water resistant, the men's Windshell Jacket is the perfect piece for your early morning ride or breezy afternoon. This jacket is made with our lightweight Altero fabric and is easily packable when the weather suddenly shifts. A drawstring waist and elastic cuffs ensure a more streamlined fit. Double zipper.
Unit Price
$85.50


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Men's Vest
The Wind Vest is the most versatile piece in the Primal Black Label Collection, perfect for unpredictable weather. This wind and water resistant vest is made with lightweight Altero fabric and a 2-way YKK zipper that allows you to create additional airflow while keeping cold air off your chest. Three rear cargo pockets provide easy access to store warmers and additional layers.
Unit Price
$63.00


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Men & Women's Lycra Arm Warmers
Keep those guns kept away in a safe, comfortable place with Primal Arm Warmers. Easily stow these lightweight accessories in the rear pockets of your jersey when things begin to warm up so that you are ready to adapt to rapidly changing climates without the responsibility of hauling a jacket around.
Unit Price
$27.00


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Cycling Cap
Top any cycling kit off with the sweet little treat that is a Primal Cycling Cap. Made from SpeedPro fabric that effectively wicks moisture, these colorful caps are also integrated with a sweatband and ensure excellent protection from the sun. ONE SIZE FITS MOST.
Unit Price
$18.00


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Women's Gemini Tank Top
Gemini tanks are here to make you more comfortable and allow your body to perform to its maximum potential. You stay comfortable courtesy of fabrics and technology that disperse moisture from the skin’s surface and result in a more stable body temperature. Q3 Fabric, built in shelf bra, two rear cargo pockets.
Unit Price
$58.50


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Socks
When it comes to cycling, having the right socks is highly underrated. Set those worn-out, striped tube socks aside and opt for our carefully constructed Primal Cycling Socks. Stay dry, cool, and collected courtesy of the advanced air transfer fabrics that help to ventilate and wick away excess moisture.
Unit Price
$10.80


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Customized Carmichael Training Systems Coaching Package
Take advantage of full-service CTS Coaching to help you prepare for Ride The Rockies. This special 3-month coaching package includes frequent personal communication, hand-built training, data analysis, nutrition, pacing strategies, and the personal guidance you’ll need to be completely ready for Ride The Rockies.
Unit Price
$600.00


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Private Support Vehicle Pass
To help manage the number of private support vehicles both on the route and in the host communities, each vehicle will be required to purchase a Private Support Vehicle Pass that will include a decal. The decal should be applied to your vehicle on registration day and remain on your vehicle the duration of the tour. The decal will allow you access to designated parking areas near the Headquarter Site in each host community and all registered vehicles will receive alternate driving directions prior to the tour. This program applies to all vehicles (RV, truck, truck with trailer, van or car) that are supporting a rider or rides. Registration is required for each Private Support Vehicle. The fee includes discount coupon for the RTR merchandise tent during the tour and access to the services provided at the overnight site including showers, restrooms, beer garden, daily entertainment, other food vendors, bike mechanics and medical tent. Limited to 200!
Unit Price
$175.00


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